Azerbaijan Tourism Board (ATB) joined the 4th Annual Kingdom Business & Luxury Travel (KBLT) Congress in Riyadh as a Gold Partner, positioning Azerbaijan at the center of Saudi Arabia’s growing demand for high-level business and luxury travel.
Held on 15–16 September 2025, the congress convened over 100 pre-qualified decision makers from across Saudi Arabia, representing corporate, MICE, and luxury travel segments. ATB held more than 20 B2B meetings during the event, introducing Azerbaijan’s capacity to host large-scale conferences, incentive programs, and premium travel experiences that align with the needs of Saudi organizations.
Through this participation, ATB underscored Azerbaijan’s potential to deliver not only advanced infrastructure and modern hospitality but also authentic cultural encounters that make the country a versatile destination for regional and international business events.
As Saudi Arabia continues to expand its outbound travel landscape, ATB’s active engagement at KBLT marks a step toward building long-term cooperation with the Saudi Arabia’s corporate sector while highlighting Azerbaijan as a dynamic partner for global business travel in 2025–2026.