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The Representative Office of Azerbaijan Tourism Board (ATB) in Türkiye, together with Absheron Hotel Group (AHG), brought Azerbaijan’s year-round tourism offering closer to the Turkish travel industry through a series of seminars held in Trabzon, Gaziantep, Bursa and Konya from 5-8 October

From the cultural heritage of Baku, Shaki and the Silk Road to hiking trails and ski experiences in the country’s mountain regions, Azerbaijan showcased its diverse tourism offering to Poland’s travel industry. From 6 to 8 October, Azerbaijan Tourism Board (ATB) participated in the AVIAREPS Around the World Roadshow Poland 2026, held in Gdansk, Poznan and Warsaw.

From lush natural landscapes to rich cultural traditions and authentic local hospitality, Azerbaijan’s Lankaran-Astara region offers a distinctive mix of experiences waiting to be explored. On 8-9 October, Azerbaijan Tourism Board (ATB) brought together 50 local travel industry representatives for a familiarisation trip, offering a first-hand look at the region’s tourism potential while opening up new opportunities for destination development, travel itineraries and industry collaboration.

Azerbaijan Tourism Board shared Azerbaijan’s experience in developing tourism standards and quality requirements at the 15th Technical Committees Week of the Standards and Metrology Institute for Islamic Countries (SMIIC), held in Tunis, Tunisia. Discussions focused on tourism service quality, certification and halal tourism, including services catering to diverse cultural and religious needs.

Azerbaijan Tourism Board (ATB) participated in the AVIAREPS Around the World Roadshow - Austria 2026, held in Vienna on October 1, presenting Azerbaijan as a destination where cultural heritage, Silk Road experiences, city breaks and outdoor adventures come together.

The Representative Office of Azerbaijan Tourism Board (ATB) in Türkiye, together with the Consulate General of the Republic of Azerbaijan in Istanbul, is showcasing Azerbaijan’s craft heritage at the seventh CraftIstanbul International Handicrafts and Design Fair, held in Istanbul from 1-4 October.